Apparel Designer: Product Customization Rich Internet Application

It’s all about customization, right? In 2007, BLITZ collaborated with the founder of Zappos.com to create STAGR, an online rich Internet application that allowed users to create custom t-shirts, hoodies and crews, and purchase directly from the site. Because we knew that the majority of our audience were not designers, we created it in a way that allowed people of all talents and backgrounds to create kick-ass apparel. The site was huge, and eventually sold to clothing company Custom Rights.
"The future of personalized apparel creation."
Ken Martin CCO
Our Role
  • Analytics
  • Branding
  • Creative
  • Search Engine Optimization
  • Strategy
  • Technology
  • User Experience